Orange Comet CEO Dave Broome, who also spoke at the conference, revealed how the deal with Shatner occurred, and how Shatner’s intellectual curiosity was a key component. “This is a man at 92 who is still inquiring, and still has an ability to learn and embrace technology and understanding what it could do,” Broome said. “What we’re interested in doing is taking someone like iconic legendary William Shatner and all of the millions and millions of fans that he has, and bring them over into web3.”